Wednesday, March 26, 2008

The popular American soap opera The Young and the Restless, currently the reigning Emmy Award-winner for best daytime drama, celebrated 35 years on the air Wednesday.

The 35th anniversary also comes after the series, known colloquially as Y&R, marked its 1,000th straight week as the highest-rated soap opera in a daytime slot. In addition to keeping the #1 spot every week since December 1988, Y&R has also been the top-rated soap in the African-American demographic since 1991.

A trend-setter since the beginning, Y&R relied on character-driven storytelling, accentuated with understated sexuality from its cast, which at that time was mostly young, in order to bring in teenage and twentysomething viewers who were ignored by soap producers and networks up to that time. These traits immediately set Y&R apart from other soap operas, and other soaps have since mimicked Y&R’s formulaic approach to offering something for everyone, especially younger viewers.

Since premiering on March 26, 1973, Y&R has become a worldwide cultural institution in its own right, racking up an impressive 100 Emmy Awards between the writers, producers, cast and crew since 1974. The show has aired in over 100 countries, including Australia, New Zealand, France, Germany, Italy, and Turkey, and reaches a worldwide audience of ten million daily. So far-reaching was Y&R’s appeal that Romanian gymnast Nadia Comaneci chose the serial’s theme song as accompanying music to her floor exercises at the 1976 Summer Olympics. In Australia, where Y&R has aired since 1974, the show was canceled by the original network that aired it in 2007, prompting a widespread fan backlash in that country. It was quickly moved to a pay channel.

Over the past 35 years, countless characters, marriages, divorces, births, deaths, and every joy and trauma in between have visited the residents of Genoa City, where Y&R is set. To commemorate the milestone, Mike Halterman from Wikinews interviewed three actresses who have played long-running characters on Y&R, and asked them to share their memories. All three responded to questions about what being on Y&R means to them, what their favorite storylines were, what they perhaps would have wanted to do all over again, and what they’d love to tell their fans directly.

Below are portions of all three interviews.

Wednesday, June 20, 2007

If you are in the market for new bedding, and not too concerned with the new United States guidelines for mattress fire resistance, now might be a good time to buy. Mattresses sold in the U.S. must meet new federal guidelines for flammability starting on July 1.

The flammability of mattress sets sold in the U.S. is subject to a new mandatory federal regulation requirement passed by the Consumer Product Safety Commission (CPSC) on February 16 last year. The requirement, costing mattress manufacturers an estimated $100 million to meet, is scheduled to take effect on July 1. The commission anticipates that the new standards will save 270 lives and 1,330 injuries per year from mattress fires.

“We’ve passed a new open flame regulation and the whole idea behind the regulation is to make sure that if a mattress catches on fire that the fire burns slowly enough that people have enough time to get out of the house and get away,” said Hal Stratton, chairman of the CPSC

Radio and TV advertising spots are reacting to the new regulation by discounting prices on mattresses that fail to meet the new guidelines. Sales made in the mattress industry, like the automobile industry, are highly negotiable on price. The new regulation does not appear to have much “teeth” for mattresses already in the distribution pipeline, but it is a new law that is a bargaining position for potential buyers.